HELENA – The state’s largest provider of worker’s compensation insurance is launching a new campaign to hopefully catch the attention of young workers and reduce injuries on the job. The new campaign, “Naked Without It,” uses clever and out-of-the-box marketing and humor to raise awareness of the importance of workplace safety, the Montana State Fund said in a news release. According to a report from the Montana Department of Labor and Industry, in 2019, Montanans were more likely to experience non-fatal injuries and illnesses when compared to the national average.
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